单词 | marketing mix |
释义 | marketing mixBrE /ˈmɑːkɪtɪŋ mɪks/ NAmE /ˈmɑːrkɪtɪŋ mɪks/ noun (business商业) the combination of the features of a product , its price , the way it is advertised and where it is sold , each of which a company can adjust to persuade people to buy the product 营销组合(即产品特征、价格、广告宣传方式以及营销地的组合,企业可调整这些项目以实现其营销目标) |
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