单词 | firm |
释义 | nounadjectiveadverbverb🔑 firmBrE /fɜːm/ NAmE /fɜːrm/ noun a business or company 商行;商号;公司◆ an engineering firm 工程公司◆ a firm of accountants 会计师事务所Business商业Running a business经营企业buy/acquire/own/sell a company/firm/franchise 收购/获得/拥有/出售公司/商行/特许经销权set up/establish/start/start up/launch a business/company创办企业/公司run/operate a business/company/franchise经营企业/公司/专卖店head/run a firm/department/team管理公司/部门/团队make/secure/win/block a deal达成/阻止一笔交易expand/grow/build the business扩展业务boost/increase investment/spending/sales/turnover/earnings/exports/trade增加投资/支出/销售量/营业额/收入/出口/贸易increase/expand production/output/sales增加产量/输出量/销售量boost/maximize production/productivity/efficiency/income/revenue/profit/profitability使产量/生产力/效率/收入/收益/利润/收益增加/最大化achieve/maintain/sustain growth/profitability实现/维持/保持增长/收益cut/reduce/bring down/lower/slash costs/prices削减成本/价格announce/impose/make cuts/cutbacks宣布/强制实行/实施削减Sales and marketing销售和市场营销break into/enter/capture/dominate the market打入/进入/占领/控制市场gain/grab/take/win/boost/lose market share取得/夺取/得到/赢得/增加/丢失市场份额find/build/create a market for sth为某物找到/建立/开创市场start/launch an advertising/a marketing campaign发起广告/营销宣传活动develop/launch/promote a product/website开发/推出/推销产品/网站create/generate demand for your product为产品创造需求attract/get/retain/help customers/clients吸引/赢得/留住/帮助顾客/客户drive/generate/boost/increase demand/sales刺激/创造/提高/增加需求/销售量beat/keep ahead of/out-think/outperform the competition打败/领先于/智胜/胜过竞争对手meet/reach/exceed/miss sales targets完成/达到/超过/未达到销售目标Finance财务draw up/set/present/agree/approve a budget起草/制订/提出/批准预算keep to/balance/cut/reduce/slash the budget执行/平衡/削减/大幅削减预算be/come in below/under/over/within budget未超出/超出预算;在预算之内generate income/revenue/profit/funds/business产生收益/利润/资金/营业额fund/finance a campaign/a venture/an expansion/spending/a deficit为活动/商业项目/扩张/开支/赤字提供资金provide/raise/allocate capital/funds提供/筹集/分配资金attract/encourage investment/investors吸引/鼓励投资/投资者recover/recoup costs/losses/an investment收回成本/亏损/投资get/obtain/offer sb/grant sb credit/a loan获得/为某人提供/准予某人贷款apply for/raise/secure/arrange/provide finance申请/筹集/获得/安排/提供资金Failure失败;不成功lose business/trade/customers/sales/revenue失去生意/买卖/顾客/销量/收益accumulate/accrue/incur/run up debts累积/积累/招致/积欠债务suffer/sustain enormous/heavy/serious losses蒙受惨重损失face cuts/a deficit/redundancy/bankruptcy面临削减/赤字/裁员/破产file for/ (NAmE ) enter/avoid/escape bankruptcy申请/避免/幸免破产(BrE ) go into administration/liquidation进入行政接管/清算liquidate/wind up a company清算/关闭公司survive/weather a recession/downturn艰难渡过萧条期/衰退期propose/seek/block/oppose a merger提出/寻求/阻止/反对合并launch/make/accept/defeat a takeover bid发起/进行/接受/阻止收购投标🔑 firmBrE /fɜːm/ NAmE /fɜːrm/ adjective (firm·er , firm·est ) 🔑 fairly hard ; not easy to press into a different shape 坚固的;坚硬的;结实的◆ a firm bed /mattress 结实的床/床垫◆ These peaches are still firm . 这些桃子还很硬。◆ Bake the cakes until they are firm to the touch . 把糕饼烤到摸起来有硬感为止。🔑 not likely to change 坚定的;确定的;坚决的◆ a firm believer in socialism 坚定信仰社会主义的人◆ a firm agreement /date /decision /offer /promise 巩固的协议;确定的日期;不能更改的决定;实盘;坚决的保证◆ firm beliefs /conclusions /convictions /principles 坚定不移的信仰;定论;坚定的信念/原则◆ She is a firm favourite with the children . 孩子们着实喜欢她。◆ We have no firm evidence to support the case . 我们没有确凿的证据支持这个论点。◆ They remained firm friends . 他们依然友情甚笃。🔑 strongly fixed in place 牢固的;稳固的SYN secure◆ Stand the fish tank on a firm base . 把鱼缸放在牢固的基座上。◆ No building can stand without firm foundations , and neither can a marriage . 没有稳固的基础,建筑就不牢靠,婚姻也是如此。🔑 (of sb's voice or hand movements 声音或手势) strong and steady 强有力的;坚决的◆ 'No ,' she repeated , her voice firmer this time . “不。” 她重复说,这次语气较前坚决。◆ With a firm grip on my hand , he pulled me away . 他紧握我的手把我拉开。◆ Her handshake was cool and firm . 她握手镇定而有力。(of sb's behaviour , position or understanding of sth 行为、处境或理解) strong and in control 牢牢控制的;严格的;掌握的◆ to exercise firm control /discipline /leadership 实施严格的控制/纪律/领导◆ Parents must be firm with their children . 父母必须对子女严格。◆ The company now has a firm footing in the marketplace . 现在这家公司在市场上已站稳了脚跟。◆ This book will give your students a firm grasp of English grammar . 这本书将使学生牢固地掌握英语语法。◆ We need to keep a firm grip on the situation . 我们需要牢牢地掌握局面。[usually before noun ]~ (against sth )(of a country's money , etc .货币等) not lower than another 坚挺的◆ The euro remained firm against the dollar , but fell against the yen . 欧元对美元依然坚挺,但对日元的汇率则下跌。 ➡ see also firmly▸ firm·ness BrE /ˈfɜːmnəs/ NAmE /ˈfɜːrmnəs/ noun [U ] ● be on firm ˈground to be in a strong position in an argument , etc . because you know the facts (在辩论等中)立场坚定,对事实确信无疑◆ Everyone agreed with me , so I knew I was on firm ground . 每个人都同意我的意见,所以我知道自己立场稳固了。● a firm ˈhand strong control or discipline 牢固控制;严格纪律;铁腕◆ Those children need a firm hand to make them behave . 那些孩子得严加管教。● take a firm ˈline /ˈstand (on /against sth )to make your beliefs known and to try to make others follow them (对…)采取坚定的立场(或态度)◆ We need to take a firm line on tobacco advertising . 我们需要对烟草广告采取强硬的态度。◆ They took a firm stand against drugs in the school . 他们坚决反对校园吸毒现象。🔑 firmBrE /fɜːm/ NAmE /fɜːrm/ adverb ● hold ˈfirm (to sth )(formal ) to believe sth strongly and not change your mind 坚信;坚持◆ She held firm to her principles . 她坚持自己的原则。● stand ˈfast /ˈfirm to refuse to move back ; to refuse to change your opinions 坚定不移;不让步;坚持自己的观点🔑 firmBrE /fɜːm/ NAmE /fɜːrm/ verb present simple - I / you / we / they firm BrE /fɜːm/ NAmE /fɜːrm/ present simple - he / she / it firms BrE /fɜːmz/ NAmE /fɜːrmz/ past simple firmed BrE /fɜːmd/ NAmE /fɜːrmd/ past participle firmed BrE /fɜːmd/ NAmE /fɜːrmd/ -ing form firming BrE /ˈfɜːmɪŋ/ NAmE /ˈfɜːrmɪŋ/ [T ]~sth to make sth become stronger or harder 使强壮;使坚固;使坚实◆ Firm the soil around the plant . 把植物周围的土弄紧实。◆ This product claims to firm your body in six weeks . 这个产品据称能在六周内使身体强壮。[I ]~ (to /at… )(finance金融) (of shares , prices , etc .股票、物价等) to become steady or rise steadily 坚挺;稳步上涨◆ The company's shares firmed 3p to 696p .这家公司的股票涨了 3 便士,升至 696 便士。 ● ˌfirm ˈup to become harder or more solid 变坚固;变坚实◆ Put the mixture somewhere cool to firm up . 把混合物放在一个地方冷却变硬。● ˌfirm sth↔ˈup to make arrangements more final and fixed 最后落实;敲定◆ The company has not yet firmed up its plans for expansion . 公司的扩大计划尚未最后落实。◆ The precise details still have to be firmed up . 准确的细节仍需最后敲定。to make sth harder or more solid 使坚固;使坚硬;使坚实◆ A few weeks of aerobics will firm up that flabby stomach . 几个星期的有氧健身运动将使松弛的腹部结实。 |
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